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project
overview
Activating Israeli innovation to solve global dev challenges
Pears Program for Global Innovation is an organization catalyzing a changemaker across the globe. Together with verticalloop agency , we were able to create a visual language and brand with a fresh take on Israeli devtech and social impact. The results are cohesive, compelling, and (most importantly) has boosted enrollment and outreach for programs like the Pears Challenge.
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What i Did
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Web Development
In Verticalloop the team approach every project by immersing in the market landscape and environment that the clients operate in. For Pears, that meant really understanding international development and the Israeli devtech scene in order to tailor the landing pages and copy to the motivations and programs each audience would be looking for.
